In a digital landscape where algorithms and social media dictate music trends, Malcolm Todd has carved out his niche on the Billboard Hot 100 with his breakout single, "Chest Pain (I Love)." The song debuted at No. 68 on April 15, 2025, marking Todd's first official entry onto the prestigious chart. What makes this significant is not just the number but the way this modern artist harnessed the power of TikTok to propel his music into the mainstream.
As the 21-year-old singer-songwriter from Los Angeles continues to gain momentum, it’s essential to explore the factors that led to his success and what this means for the future of music in an age increasingly defined by digital platforms.
Since its release in December 2024 under Columbia Records, "Chest Pain (I Love)" has garnered 7.7 million streams in the week leading up to its debut on the Hot 100, representing a 45% increase in popularity according to data from Luminate. This surge in streaming is a testament to the song's viral potential, largely amplified by its integration into TikTok cultures, such as being featured in more than 400,000 videos—an astonishing feat that few songs achieve.
The link between Todd’s success and TikTok cannot be overlooked. The song scored high on TikTok's charts prior to its Billboard debut, reaching No. 3 on the now-defunct TikTok Billboard Top 50 shortly after its release. TikTok's platform has become a significant breeding ground for new music, allowing emerging artists like Todd to connect directly with audiences.
The catchy refrain of "I love," which is a focal point of the song, resonates with TikTok creators, leading to a myriad of videos showcasing everything from heartfelt tributes to humorous takes, playing into the platform’s penchant for relatable, shareable content.
Malcolm Todd's rise coincided with the release of his self-titled debut album on April 4, which includes both "Chest Pain (I Love)" and a collaboration track named "Bleed" alongside Omar Apollo. The album debuted at No. 13 on the Top Alternative Albums chart and No. 23 on the Top Rock & Alternative Albums chart, adding to his growing profile. This strategic release positioned Todd well in promotion through multiple platforms, thus broadening his reach.
Music charting and streaming have gone through seismic shifts over the past decade. Artists often need to leverage social media to achieve commercial success. Todd's story illustrates the new pathways to recognition—moving from obscurity to being one of Billboard’s highlighted newcomers through effective digital engagement.
Before "Chest Pain (I Love)," Todd already had a foothold in the music industry, with two EPs under his belt: "Demos Before Prom" (2022) and "Showers Shoes" (2023). Although these earlier worked laid a foundation, it was the innovative and engaging sound of his latest single that propelled him onto the charts.
His sophomore chart effort, “Bleed,” achieved notable success as well, peaking at No. 12 on Hot Alternative Songs and No. 20 on Hot Rock & Alternative Songs. This steady progression paints a picture of a dedicated artist honing his craft and understanding the nuances of connecting with a digital audience.
The emergence of artists like Malcolm Todd signifies a new era of music where traditional marketing strategies are often overshadowed by the virality of social media trends. Emerging artists now face the dual challenge of being not only artists but also digital marketers for their work. This blending of art and entrepreneurship can dictate success in today’s music industry.
Todd's success opens the door for an analysis of how music is marketed and consumed. With platforms like TikTok taking the center stage, trends develop rapidly, which can make or break an artist's career almost overnight.
Malcolm Todd is part of a growing cohort of artists who find their footing outside the traditional music industry parameters. The dynamics of chart successes indicate a shift where viral tracks can lead to genuine commercial success. This is revolutionary for how aspiring musicians approach their careers.
As Malcolm Todd continues to climb the Billboard charts, what lies ahead for the young artist? With his recent rise to No. 14 on the Emerging Artists chart, Todd seems poised for future successes.
Given the current trajectory, fans can expect more singles, likely accompanied by additional TikTok challenges that capitalize on the shareable aspects of his music. Following the release of his self-titled album, upcoming collaborations could further showcase his versatility as an artist.
Industry Implications: The success of 'Chest Pain (I Love)' further fuels discussions around:
Malcolm Todd's debut on the Billboard Hot 100 is emblematic of a seismic shift in the music industry, where the fusion of social media influence and genuine artistry creates powerful opportunities for emerging artists. His journey from the TikTok realm to mainstream charts serves not just as an inspiration but as a model for how new musicians can find success amidst a rapidly changing landscape.
As we look to the future, one can only wonder how this trend will evolve and what new avenues will open for artists willing to embrace the digital frontier.
Malcolm Todd is a 21-year-old singer-songwriter from Los Angeles known for his breakout single "Chest Pain (I Love)."
The song lyrically explores themes of love and relatability, highlighted by its catchy "I love" refrain. It's often depicted in TikTok videos showcasing personal sentiments and moments.
The song became a viral sensation on TikTok, resulting in over 1.5 million uses in videos, substantially boosting its visibility and streaming numbers.
Yes, "Chest Pain (I Love)" marks Todd's debut on the Billboard Hot 100, achieving it through significant streaming.
Todd is expected to release more music, including potential singles from his debut album and collaborative projects, alongside maintaining a strong presence on social media platforms.
His music has garnered positive reception, evident through its chart placements and viral popularity, indicating a promising start to his career.